What Is Direct Lending?

The need for a little extra money has a way of hitting us hard when we least expect it and traditionally, payday doesn’t adjust itself to meet our unanticipated needs!
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The need for a little extra money has a way of hitting us hard when we least expect it and traditionally, payday doesn’t adjust itself to meet our unanticipated needs!

Buried in school holiday financial pressure? Need an emergency repair on your car? Or just finding yourself a little short on money for the weekly shop? The need for a little extra money has a way of hitting us hard when we least expect it and traditionally, payday doesn’t adjust itself to meet our unanticipated needs! That’s where payday loans may help bridge the gap.

At Moneyboat, we’re dedicated to helping you sail more smoothly through your financial rough patches. Have a read for some essential tips on how you can get the most from your UK direct lenders.

What is the difference between a broker and a direct lender?

What is a direct lender?

Direct lenders will loan money directly to borrowers with no middleman, or additional costs involved. The process usually follows that a customer will apply for a loan directly on the lenders website and receive an approval from the lenders themselves.

What is a broker?

Brokers, on the other hand, act as a middleman. Once they have your information, a broker will search a database of available payday loans from direct lenders and pair borrowers with the ones they deem best suited to their situation.

What are the benefits of using payday loan direct lenders?

The main advantage of using a direct lender is the simplicity of the entire experience. From the beginning, it’s clear you’re dealing with the lenders directly. Direct lenders will supply the short-term loan that you need, and are the ones the customer will be repaying when the time comes.

What is a payday loan and how does it differ from other options?

Payday loans are short-term borrowing solutions designed to help make ends meet when they otherwise wouldn’t. When thinking about choosing this route, you typically have low minimum and maximum loan amounts at your disposal. At the same time, eligibility requirements are usually less strict than with larger instalment loans.

Payday loan eligibility requirements

For the most part, you’ll need to pass the following provisions:


  • Age: You’ll have to be at least 18 years of age to qualify.

  • Employment: To take out a payday loan, you must have a regular payday. Lenders check your current employment status to ensure you have a way of paying back your loan.

  • Income: For those applying with a direct lender, a monthly income of at least £1000 per month is the norm.

For more on this topic, dive into our guide on everything you need to know about payday loan criteria.

You have two resource choices when you’re seeking a payday loan: brokers and payday loans direct lenders.

Are Moneyboat direct lenders?

Yes, Moneyboat are authorised and regulated UK direct lenders.

What are the benefits of using Moneyboat?

With us, you’ll have several benefits over using a broker. So, if you’ve been looking for loan lenders and not brokers, we’re here to help.

  • Transparency: Moneyboat discloses all fees up front before requiring you to hand over your financial information. Brokers could ask for your bank account information before getting the process started and potentially share it with other lenders. If they're not careful, customers might end up paying more than they thought they’d agreed upon. With Moneyboat, you’ll pay 0.79% per day There are no hidden fees, no surprises, and if you make your payments on time, no additional charges will be accrued.

  • Ethical Operations: Each direct lender operates under the jurisdiction of the Financial Conduct Authority. We’re subject to fee and interest rate caps passed down for the areas we serve. Moneyboat takes care to remain well under the maximum amounts allowed for our industry.

  • Freedom of Choice: When you go with a direct lender like us, you’re free to shop around for the lowest rates. Brokers do this on your behalf, which is one of their main selling points. They act as intermediaries between the lenders in their databases and the loan-seeking public. Brokers are paid to bring your business to their clients. Choose to work direct or use a broker but be aware of the possibility of additional agency costs.

  • Responsibility: As UK direct lenders, our actions drive our reputation, and the public’s opinion of us reflects our company. Should we disappoint the very customers keeping us in business, we’ll suffer as a result. This isn’t how we choose to operate. We value your business and strive to exceed your expectations. Brokers act independently of the lenders they work for, so those they represent are the ones most often affected by any negative feedback.

At Moneyboat, we’re here to help when you find yourself short on cash. Payday loans are a great option when used occasionally and with discretion. Make your payments on time and turn to UK direct lenders like us to help keep fees and interest rates as low as possible. This is our method of helping you ensure repayment doesn’t leave you in a worse financial state than where you started.

Apply online to get the ball rolling on your payday loan, but first check out our guide on three things to consider when applying for a payday loan And, don’t forget to seek help or debt advice if your debts are becoming unmanageable.

Moneyboat's service is rated Excellent

Blog Disclaimer

We do all we can to bring you interesting, practical and valuable information. However, please understand the following:

  • Moneyboat.co.uk are in no way connected or affiliated with the application or affiliate links mentioned in this or any article. We do not receive any commission and are not responsible for any charges that may result from any free trials or paid subscriptions.
  • Moneyboat.co.uk does not provide medical advice It is intended for informational purposes only. It is not a substitute for professional medical advice, diagnosis or treatment. Never ignore professional medical advice in seeking treatment because of something you have read on the site. If you think you may have a medical emergency, seek medical advice immediately or dial 999.
  • Information and data on this blog are for information purposes only. While we work hard to ensure it is accurate, we cannot accept responsibility for the accuracy, completeness, suitability or validity of any information provided on the blog. We will not be liable for any errors, omissions, losses, injuries or damages arising from its display or use. All information is provided with no warranties and confers no rights.

If you feel that any of the information published on our blog is not accurate, please notify us via email at thecrew@moneyboat.co.uk.

Representative Example: Borrow £400 for 4 months: 3 monthly repayments of £156.09 followed by a final repayment of £156.07. Total repayment £624.34. Interest rate p.a. (fixed) 288.35%. Representative APR 1,267.9%. Compare Moneyboat loans.

Warning: Late repayments can cause you serious money problems. For help, go to www.moneyhelper.org.uk.

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